User research synthesis
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/f6f670d3-8d6f-4507-8e69-df97b00b744a_rw_600.png?h=316eb087cb00378671b6a38daddb97ba)
Previous user workflow vs. new workflow
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/3ed71977-d585-4949-b539-3f11f6b16e6c_rw_600.png?h=fdeaa659ad3d322089496090042f9baa)
Visual design inspiration
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/f9afdadf-5dfa-4dc3-af04-d6f63a6e2bc0_rw_600.png?h=cc19ab38ffb0d7881ae1fb217015e5c8)
Main landing page for user exploration
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/008320bb-5bfd-4683-84b8-87b333bb7d35_rw_600.png?h=f1c15b90319c5d923d66e461794db8f8)
Deeper dive into category exploration
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/603723a5-e987-45e0-96c1-2385501cc736_rw_600.png?h=0cac5ce203dc84f1761b6af00246a937)
Gallery allows users to filter and browse through advertising creatives
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/7ecbc907-cedd-457d-a8a5-244d1d643e91_rw_600.png?h=1c56621dfa4b423ddcc8f69dd9074f28)
Users can add creatives to a collection and analyze them by category and tags
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/bf9ceb32-82be-454d-849f-428d05aa19a1_rw_600.png?h=05645901e8891a7cef36f83adc6497b8)
Deeper dive into a category analysis
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/3366fb28-c95b-4f24-89d4-071194a5816c_rw_600.png?h=b408f62b465ca662683acfd79ea4b3e8)
Users can view details of ad creatives and view videos
![](https://cdn.myportfolio.com/6fb846b4-3257-4e54-8c4c-31d1ceee21aa/78d5d1d9-44c0-446f-a2b3-c523b6072b22_rw_600.png?h=8ae7120403d50330321575de19445b5c)